Interactive Services
Qtv combines the interactivity of the Internet with the largest screen in the home. The services that can be offered on the TV are limited only by the imagination. Many interactive services delivered to the PC, while accepted and growing, would be even better if accessed on the TV in the living room, where sharing with friends and family is easy:
Information
Qtv delivers personalized information to each user, offering advertising sponsorship opportunities within the Qtv interface. Information services will include up-to-date localized weather and movies, but could also include personalized sports data, horoscopes, stock information and other data.
Shopping
Shopping online is one of the fastest growing Internet services and in 2006, accounted for over $100 billion in annual sales, according to ComScore Networks. Certain shopping services can effectively utilize the large screen and shared experience to increase sales. For example, pizza retailers have reportedly found that consumers purchase on average 40% more food than phone orders. Ebay's global market is also available on the TV as a shopping service.
Extending electronic-commerce to include television-commerce provides one more method in which to reach the consumer. Qtv can also provide the retailer with customer information so that their advertising and sales pitch is tailored to the individual watching the TV. Qtv helps close the deal by making it easy for consumers to purchase the product.
Education Services
Qtv allows consumers to interact directly with the educational programming offered by service providers. Planned services include: foreign language training; spelling, math and trivia games; science programming, and lecture series from various universities on the TV. In addition, the game console is particularly well suited for kids to interact with education programming.
Games
Qtv gives consumers access to server based twitch games that are simple and fun for the whole family. Checkers, chess, solitaire, soduku and other parlor games are just a few clicks away. These games also provide advertising and sponsorship opportunities.
Games are also a great way to engage consumers and introduce more members of the family to the Qtv entertainment experience.